Sri Lanka’s largest Consumer Products Group – with a reach to over 65 countries

The CBL Group, Sri Lanka’s largest consumer products group with an international reach to over 65 countries, has completed an international strategy alignment exercise with MTI Consulting.

Ceylon Biscuits, home to the Munchee brand, has led the biscuits category for 20 years through brand strategies closely linked with consumer community needs. At the forefront of cutting-edge technology and food innovation, CBL is the market leader for biscuits in Sri Lanka and one of the country’s largest confectionery exporters, with a presence in over 100 countries.

The company is committed to ethical and responsible business practices, focusing on community engagement, sustainability, and innovation. With a significant market share in Sri Lanka, CBL Group continues to enrich lives by creating food with purpose and supporting local farmers and communities.

MTI Consulting is an international strategy consultancy, having carried out 680 projects across 51 countries over the last 27 years, with 7 regional offices and associates in over 30 countries.

Photo: Shea Wickramasingha (Group Managing Director of CBL Group) and Hilmy Cader (CEO of MTI Consulting)